I am excited to announce that I will be speaking at the Wisconsin State SHRM Conference on October 12 about branding your wellness program for success. If you are a HR professional who is in charge of your company’s wellness program or are on a wellness committee, I invite you to join me on October 12 to learn about creating a wellness brand and how to craft and tell a wellness brand story that will create brand ambassadors among your employees!
Click here for conference details
I’ve talked about this before and it’s something I say to my runners regularly: running is about being comfortable with being uncomfortable. My dad once asked me if I ever experienced a runner’s high. I laughed because the only time I typically experience a runner’s high is when I can see the finish line! Actually, I have probably only experienced it a couple of times, that state where you feel like you can run forever, nothing hurts, everything is going right, and you’re grateful to just be out in nature and enjoying the scenery. However, most of the time, I’m not loving running when I’m running. Everything hurts for the first mile and a half (sometimes the first 2 miles!) After that point, I’m thinking about mile splits, pace and when will this be done! And yet, I do love running but I think I’m more drawn to that great feeling I experience when I’m done with my run. My mood is better, I feel healthier, and if I’m tired, it’s that good tired that I know will also offer me a good night’s sleep later on. A long run is outside of my comfort zone. A tempo run is outside of my comfort zone. Track workouts are outside of my comfort zone. I have been training for races for the past five years. When you’re training, you're training outside of your comfort zone. That is how you improve.
Being an entrepreneur involves being outside of your comfort zone as well. We are networking, selling, planning, marketing, budgeting, targeting, hustling. And if we are solopreneurs, we are doing it all ourselves, which definitely can throw anyone out of their comfort zone. The key is to get comfortable with that discomfort. Discomfort won’t kill you. You will not die of embarrassment from being a little uncomfortable. What’s the worst thing that can happen? I ask my athletes that question and many times, they are afraid of coming in last. But if you never start, you will never finish, will you? If you stay within your comfort zone, you will never grow, as a runner or an entrepreneur.
Will there be pain? If you’re racing at your full potential, then yup, there will be pain. But you survive! Is there pain when you’re freaking out about your accounts payables versus your bank account balance? Or because you aren’t sure you should even be self-employed? Yes, there’s that quickening of the heart that momentarily makes you feel as though you are experiencing a cardiac event. But it passes, until the next time you're worrying about another aspect of your business. The point is, eventually you learn to be comfortable with being uncomfortable. And then you continue to move forward!
How have you faced discomfort in your life, whether in the athletic arena or in business?
If you’re doing any video and using a DSLR, you’ll want to get yourself an external microphone. While today’s DSLRs shoot very nice video, the microphone is not great and the produced sound tends to sound as though those you are recording are sitting in a metal garbage can—very tinny and a lot of echo. You can purchase external mikes but they can be expensive. I recently started shooting video and instead of purchasing an external microphone, I decided to use my iPhone. Don’t discount your iPhone as an external mike—the sound quality is surprisingly good! To make things easier, I downloaded an app called Voice Record Pro (available on iTunes). The app is free and the files are downloadable from your phone and can be imported into iMovie, which is the video editing tool that I use. The audio quality is wonderful and the app is very easy to use. The only thing I did do is purchase a small tabletop tripod for my iPhone so it sits upright during recording. You can see it in the photo. Free, easy to use, good quality: what more can a girl ask for! So, the Voice Record Pro app is my Friday Find and Fave. If you’re starting to do some video, be sure to check it out! Here are the links:
Voice Record Pro
Kenu iPhone tripod
Commercial & editorial lifestyle & travel photographer, educator, competitive cyclist, track/cross country coach